Prove your marketing impact and measure incrementality of all your marketing activities with advanced statistical models
The Leading Marketing Mix Modeling Agency for Data-Driven Brands
© 2024 Realtime Agency. All rights reserved.
Privacy Policy
Terms of Service
London | Denver | Bengaluru
Trusted Digital Partner for High Growth Companies
Growth Does Not Always Mean Just Increasing Budgets.
Are you facing these measurement challenges?
Ready to unlock data-driven budget decisions with scientific measurement?
Why Choose Realtime?
Real Experts Who
Prove Marketing Impact
We've built MMM solutions for leading brands. We obsess over statistical rigor and business relevance measure the true incremental effect of your Campaigns.
Advanced Tools & Proven Methodologies
Meta's Robyn, Google's Meridian and proprietary statistical models optimized for modern privacy-first marketing environments
End-to-End Implementation & Ongoing Optimization
From data architecture setup to model validation and quarterly refresh cycles, we provide complete MMM and Incrementality Testing solutions with transparent methodologies and stakeholder education.
Unbiased, Channel-Agnostic Analysis
We reveal which channels truly drive incremental results without platform bias or vendor influence, giving you confidence in every budget allocation decision.
01
02
03
04
05
What You'll Get From Your Free Marketing Measurement Audit
A comprehensive assessment of your current attribution setup and measurement gaps across all marketing channels
Identification of budget allocation inefficiencies and missed optimization opportunities that are costing you ROI
Custom MMM strategy recommendations tailored to your business model, data availability and growth objectives
Insights on how advanced statistical modeling can solve your specific attribution and measurement challenges
Clear roadmap for implementing privacy-safe measurement that works beyond cookie deprecation
Ready to transform your marketing measurement and budget allocation?
Your Brand could be our next success story
Marketing Experts Behind Your Success
Our MMM team combines certified data scientists, econometricians and marketing strategists with deep experience in statistical modeling across e-commerce, fintech, SaaS and D2C verticals. We are committed to determining true channel incrementality as you grow to ensure you are headed in the right direction.
Work with the best in the business
01
02
03
04
05
What You'll Get From Your Free Marketing Measurement Audit
A comprehensive assessment of your current attribution setup and measurement gaps across all marketing channels
Identification of budget allocation inefficiencies and missed optimization opportunities that are costing you ROI
Custom MMM strategy recommendations tailored to your business model, data availability, and growth objectives
Insights on how advanced statistical modeling can solve your specific attribution and measurement challenges
Clear roadmap for implementing privacy-safe measurement that works beyond cookie deprecation
Why Choose Realtime?
Real Experts Who
Prove Marketing Impact
We've built MMM solutions for leading brands. We obsess over statistical rigor and business relevance measure the true incremental effect of your Campaigns.
Advanced Tools & Proven Methodologies
Meta's Robyn, Google's Meridian and proprietary statistical models optimized for modern privacy-first marketing environments
End-to-End Implementation & Ongoing Optimization
From data architecture setup to model validation and quarterly refresh cycles, we provide complete MMM and Incrementality Testing solutions with transparent methodologies and stakeholder education.
Unbiased, Channel-Agnostic Analysis
We reveal which channels truly drive incremental results without platform bias or vendor influence, giving you confidence in every budget allocation decision.
© 2024 Realtime Agency. All rights reserved.
Privacy Policy
Terms of Service
London | Denver | Bengaluru
47% Revenue Uplift: Glint Pay's Media Mix Modeling Success Story
Challenge:
How We Solved It:
Glint Pay, a UK-based fintech with 130K+ registered users and $350M+ in transactions, faced measurement challenges due to Apple's iOS tracking policy changes. Poor attribution led to inefficient app campaigns and unclear ROI.
Built comprehensive Robyn MMM model integrating paid media spend with external factors: influencer activity, tweets, interviews, gold prices, world events, holidays and competitor activity
Conducted regional split testing to validate MMM predictions - testing Facebook iOS vs Android-only campaigns across US markets
Developed resilient measurement strategy independent of log-level data sources (SDK, pixels, cookies)
Created transparent, customizable modeling approach with bias minimization through controlled experiments
We help ecommerce brands achieve sustainable growth and dominate their market without wasting ad spends.
The Go-to Ecommerce Agency for Scale-Ready Brands
The Leading Marketing Mix Modeling Agency for Data-Driven Brands
Prove your marketing impact and measure incrementality of all your marketing activities with advanced statistical models
7% Revenue Uplift: Glint Pay's Media Mix Modeling Success Story
Challenge:
Glint Pay, a UK-based fintech with 130K+ registered users and $350M+ in transactions, faced measurement challenges due to Apple's iOS tracking policy changes. Poor attribution led to inefficient app campaigns and unclear ROI.
How We Solved It:
- Built comprehensive Robyn MMM model integrating paid media spend with external factors: influencer activity, tweets, interviews, gold prices, world events, holidays, and competitor activity
- Conducted regional split testing to validate MMM predictions - testing Facebook iOS vs Android-only campaigns across US markets
- Developed resilient measurement strategy independent of log-level data sources (SDK, pixels, cookies)
- Created transparent, customizable modeling approach with bias minimization through controlled experiments
Customer Testimonial
